The auto dealership that started a trend in the Wesley Chapel area has a new name, as Heritage Ford on S.R. 54 is now Parks Ford of Wesley Chapel. But, the name change isn’t a change of ownership, as Parks Ford is still owned by Ron Parks and his family’s Parks Motor Group. General manager Terry Mullane says the name change is part of a re-branding effort, as Northgate Lincoln Mercury in Tampa also recently was re-named Parks Lincoln.

Parks also plans to open Fiat and Alfa Romeo dealerships on an adjacent parcel on S.R. 54. We will keep you posted as construction begins. For info, call (888) 570-0097.